How to write better Google ads.

Pay-per-click campaigns are a well-proven way to generate quick and targeted traffic to a website. One of the advantages of the pay-per-click (PPC) marketing method is the ability to get started right away without a website. The process goes like this: You bid on certain “keywords” each with its specific cost per click. Whenever a customer uses any of your keywords to perform a search in Google (for example), sees your ad and clicks on it, you pay the “cost-per-click”. For example, you might bid on the word “Catch a cheating lover” or "Phone tracker software". Whenever someone types in this search term and clicks on your ad, you might pay something in the neighborhood of 5-25 cents and when this client buys from your affiliate link, you get a profit.   With the right experiments, tracking, tweaking and conversion rate testing, pay-per-click campaigns can produce a steady surge of sales that runs on autopilot. And you can actually get at least 10-20 sales/day with this method by simply spending $10-$30/day. This will guarantee you more than $10,000 profit every month. Tried and tested with our software (100% Guaranteed).   While, you don’t need a website to use Pay Per Click (You can simply place ads and send customers directly to our sales letter using your affiliate link), a much wiser and more profitable choice would be to send your visitors to a page (also called a landing page) where you presell the program using a review, testimonial, mini-sales letter or even better by offering a 5 day email mini course. This way you’re not only increasing your chances of making sales, you’re also building your list.   Important note: another reason why you should not link directly to our website but rather send your visitors to your own landing page is that Google ADS  recently implemented a new rule that only one ad is allowed to show per search term for each specific website.   For example, if two wintego  affiliates are bidding on the term “phone tracker software” or “Computer tracker  software”, only one ad (that links directly to our website) will show up each time a web surfer types in that term.   In order to get around this, create your own custom landing page that presells the program and links to our website. This will ensure that your ads will show up every time someone searches for your keywords, rather than having to wait in line against other affiliates who are searching for the same terms.   Instead of :   Your Google Ad -> Our Website   Set it up like this.   Your Google Ad -> Your Website -> Our Website via your affiliate link. Please NOTE: the same will happen to any other online ads such as Facebook ad ,twitter ads, Instagram ads etc.    Always have your own landing page where you presell our software then direct those visitors to our website using your own affiliate link. Bear in mind, though, that Google ads can be tricky and there can be a costly learning curve if you don't get educated about the system. There is more to it than just copying and pasting an ad. So if you’re serious about making profits from PPC campaigns, make sure you go through Google’s “ADS  Learning Center” first. This learning center will teach you the basics:   http://www.google.com/adwords/learningcenter/   You are welcome to use some of our proven highly converting pay per click ads tips  below.   Please note:If you don’t have a landing page,create one for free using google blogger then use our prewriiten blog articles,images and screenshorts to craft your landing pages.Check them on the footer below. WRITE BETTER PPC ADS Ad text is an important part of creating an Google ads account. A good Ad text increases CTR, and increases quality score. Here are some tips on how to write better ads. 1. Keyword in title Having your targeted keyword in the title is very important because it will show up bold (Google highlights the used search terms in its sponsored links). In competitive industries, everybody else will show up bold, so you need to show up bold to compete. In industries where there is not much competition, having a bold title will help you stand out from the other ads. 2. One line for unique selling point, one line for call to action The first line in your ad should be a unique selling point about your offer or product. It should differentiate you from other ads, and explain to customers why your product is best. The second line should ask the customer to act on that information. 3. Keyword in body The keyword in the body of the ad increases relevance both, and once again, it gets bolded. 4. Revise on a set schedule When writing ads, always write two ads and A/B test them. On a monthly basis (or more if you have high volumes, less if you have low volume), check to see which ad is performing better. Delete the losing ad, and make another variation of the winning ad. Doing this every month is the best way to increase your CTR. 5. Keyword in Display URL Noticing a pattern here? Once again, the keyword increases relevance both in the customers mind and in Googles mind. Also, it gets bolded! Use either a subdomain (keyword.yourdomain.com) or a folder (yourdomain.com/keyword). People debate over whether having a www in front of the display URL helps or hinders. I’ve yet to find any substantiative evidence of it, but its worth testing for yourself! Hopefully this article has given you some ideas on how to increase the performance of your Google Ads.